Dear Client,
I have 5+ experience working as a Pay Per Click Executive on different platforms named Google Adwords, Bing Ads, Amazon, LinkedIn, Twitter & Facebook. So far, I have done work on umpteen PPC campaigns. I love my job because it is quite challenging and innovative.
• Managed the day-to-day SEM activities across multiple search engines (Google, Yahoo, Bing, Amazon, and Facebook) including the campaign planning, implementation, execution, performance review, on-site and off-site optimization.
• Optimized a B2B e-commerce website for search engines, usability and flow to increase conversion.
• Implemented Google Analytics with its various features (E-commerce Tracking, Event Tracking, Goal Setup, Custom Reporting, Google APIs and Google Measurement Protocol) to track websites and mobile apps.
• A/B landing page optimization, A/B ad copy testing, Keywords profiling, optimizing quality score, CPC, CTR and managing bids and budget, etc.
• Identify and report on key performance indicators, and opportunities for improvement on a regular basis.
• Managed Google Adwords/ Bing Ads & SMM PPC campaign.
Let's connect through chat to discuss the project in more detail.
Thanks & regards
Harpal