Hello, I can help you develop relevant, engaging content for your site because I worked on a similar project for a US company and I have extensive experience writing for small business owners and start-ups on business, marketing and technology topics. For the start-up website, I developed templates, checklists, project 'how to do' articles, action lists, case studies and planning guides.
I was also a major contributor of best practice articles and action checklists to the award-winning book 'Business - the ultimate resource' published by Bloomsbury, and I've written 23 books on small business marketing, customer service and technology for leading UK business publishers (most are listed on Amazon under my name). The books are written in a project style to help readers put topics into action. I've written more than 250 'how to' articles for a small business resource site, all in a practical step-by-step style. I believe that content for this audience must be action-oriented - what they need to know, why it will benefit them and what they need to do. I've got a lot of experience in that style.
My approach to working is to discuss the requirements by email or videoconference, provide a bullet point outline of the content for initial review and then provide full draft copy. I look forward to working with you.
The first article: 'Be realistic - tackle a niche where you can be number 1'