My specialty is organic audience and I can see some ways to strengthen a social network, especially using several others to leverage, it works very well and fast!
I am a social media manager with an emphasis on strategic content creation and synchrony/distribution of networks (all of them) to transform into digital authority. When you have authority you can sell, create bonds, create a community that will follow you and that will be your partners.
I would start this work by showing what the brand is capable of and attracting people with rich content, an incredible way to retain customers organically, creating attractive campaigns and using audiences from partners and sponsors. We need to add value to the audience that will be our biggest consumer, after all, the world today is digital.
Using SEO + paid traffic - We can also use informative REELS, SHORTS, TIKTOK, the best way to reach numbers and rich audience. Faster videos are for basic content such as: 03 sites to learn more about NFT (TT, DISCORD, OPENSEA), how the transaction fee GAS FREE of the Ethereun network works, Why people make money with NFT images (example with Marvel, Coca-Cola), etc. You can also create infoproducts, campaigns, etc.
Let's do it! I am available if you have any questions, chat me for a talk, it will be a pleasure! Count on me :)