Hi,
Hope you are doing well.
I am a Google Analytic and Google adword certified professional & Google Tag Manager with over 10 years experience.
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With AdWords conversion tracking, you can see how effectively your ad clicks lead to valuable customer activity, such as website purchases, phone calls, app downloads, newsletter sign-ups, and more. Depending on the type of conversion you’re tracking, the setup process is different, so the first step in setting up conversion tracking is choosing a conversion source, or where your conversions come from.
Watch this video with you will understand about About Adword Conversion tracking
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Thanks
Margub