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I want to design a new print advert for our main product a Lifeline Telecare Alarm Service. The adverts will mainly be published in local magazines and newspapers.
The users of the product are normally over 75 years old but the purchase is often driven by a younger carer of family member so the advert needs to be easy to read but appeal to both age groups.
I have attached our current poster to give an idea of what I am after. The new advert needs to use the same colour scheme.