Rebranding and Visual Identity

We invite you to submit a price offer for services of rebranding and new visual identity of the European Federation of Rural Tourism – EuroGites.

EuroGites represents the small and micro hospitality and other related services such as gastronomy or active tourism in rural areas of Europe. Since its foundation in 1991, it uses the same acronym and logo. Developments in the sector, tourism industry, and marketing techniques lead to the decision of a serious rebranding of the entity in two parallel lines:

• Change of the legal name of the organization, especially the acronym “EuroGites” that generates confusion with the brand of “Gites de France”. This new acronym shall then be reflected in a new logo and related corporate identity materials for the professional structure, in line with similar European tourism industry associations.

• In parallel, the promotional image to be used for Rural Tourism vis-à-vis the general public (.e.g in promotion materials, website, etc.) shall be differentiated from the identity of the European Federation of Rural Tourism as professional entity, through a different and proper acronym and associated logo.

Actions tendered include therefore: visual identities (acronyms and logos), landing page design and the development of a joint graphic style guidelines, which will include the rules on the use of the names and logos for use in electronic and printed technical and marketing materials.

Skills: Logo Design, Graphic Design, Corporate Identity, Branding, Covers & Packaging

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About the Employer:
( 0 reviews ) Almeria, Spain

Project ID: #20678000

45 freelancers are bidding on average €2008 for this job


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