Advertise music website in Australia

I'm looking for more advertising outlets for my music website: [login to view URL] I am interested in any offer which I believe provides me with value for money, and am looking for advertising methods which I believe will result in sales from my target demographic. ABOUT US: We sell guitar strings & accessories as well as ukuleles and ukulele strings. We are an online business who post Australia-wide for free and are very competitively priced. TARGET DEMOGRAPHIC: -Australian market only, we do not ship internationally -Melbourne/Victorian market highly regarded -Musicians, guitar and ukulele players in particular ADVERTISING REQUIRED -Finding Leads -Melbourne Street team: Printing and placing posters/business cards/letter drops etc (Other cities considered) -Direct Sales -Increasing Facebook likes (These must be real! I'd rather pay for 5 real likes over 1,000,000 fake likes) -Online Advertising to target demographic -Any other options which provide great advertising for a great price.