Dear Sir/Madam,
I believe I am the right candidate to create a social media presence and blog for your POS System Company. I have the necessary skills and experience to deliver greater awareness and ultimately more sales to your brand.
I am passionate about keeping online audiences interested and strongly believe social media is about building a connection with customers rather than purely pursuing followers. I currently manage the marketing at two Australian companies, Zunica Design and Mac and PC Doctors. My work includes managing their social media profiles and their blog. To view my work their respective handles are: @zunicadesign and @macandpcdoctors. I have experience across Facebook, Instagram, Twitter, Google+, Pinterest and LinkedIn. Zunica Design is similar to your business in that they are also targeting cafes and restaurants. Thus I have first hand experience in this type of customer. Being an Australian based in the food capital of the country, Melbourne and former resident of Sydney, I have an intimate knowledge of some of Australia's best cafes and restaurants.
The three strategies I would use to increase your presence are:
- Interact with those you are wishing to target by responding to their posts
- Post interesting content frequently, using appropriate # and encouraging interaction
- Attempt to get those who already have a large following to interact with your account.
I look forward to discussing your project further.
Yours Sincerely,
Darcy Long